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Marketing Copywriter

  • Full Time
  • Alachua, FL
  • Minimum Education Required: Bachelor's
  • Minimum Experience Required: 0-3 Years

Website National Center for Construction Education and Research (NCCER)

Description

1. Compose, coordinate and/or edit the written message in all print and digital media to maintain consistency in company brand, tone and voice

  • Write messaging for campaigns and internal/external customer communications to include advertisements, articles, blogs, emails, newsletters, scripts, speeches, surveys and other publicity materials
  • Gather all information needed to create copy
  • Provide guidance for the communications coordinator to draft copy as needed

2. Create and facilitate correspondence for the president to include but not limited to letters, white papers and emails

3. Conduct internal/external interviews and develop talking points, questions and scripts

  • Manage incoming interview requests in conjunction with the senior communications manager
  • Collaborate with internal/external contacts to schedule interviews and review and edit materials
  • Work in collaboration with the video production team to write and develop scripts as needed

4. Manage externally requested articles, blogs and press releases on behalf of NCCER

  • Write, edit and proofread content to ensure it meets NCCER brand guidelines
  • Lead internal editorial review process through final approval and submission
  • Submit written communications for publication in internal/external digital and print media

5. Manage content development for NCCER’s Annual Report

  • Request content from each department as needed
  • Compile, edit and proofread
  • Submit content to senior communications manager and marketing director for approval
  • Provide additional edits as needed to ensure copy works within design parameters

6. All marketing team members will support the other departments within NCCER through meetings and updates

7. All marketing team members will keep themselves informed of construction and maintenance industry trends

8. Other duties as assigned; as this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of NCCER employees

Requirements

  • Bachelor’s degree or higher in Journalism or Communications
  • Minimum 2 years of experience in related field, preferably from an integrated marketing agency or in-house marketing department, and previous team management experience preferred
  • Self-starter with excellent oral and written communication skills
  • Proficient in Associated Press (AP) style
  • Ability to work effectively in a multi-task, detail oriented and deadline-driven environment
  • Excellent organizational skills and proven project management ability
  • Sound decision-making, problem-solving and research skills
  • Ability to work independently and effectively with all levels of executives, management and staff
  • Creativity, initiative, organization, good judgment and the ability to express thoughts clearly and simply
  • Ability to write in different styles and tones to reach a variety of audiences
  • Must be proactive, positive, a team player and have a “get it done” approach
  • Dependable in attendance and performance
  • Writing portfolio will be required for consideration

Software Skills

  • Proficient in Microsoft Office suite including Microsoft PowerPoint, Word, Excel, SharePoint and Outlook
  • Effective knowledge of social media platforms including Facebook/Instagram/Twitter
  • Website content management experience preferred
  • Must have experience using marketing technology products to implement and track campaign performance

To apply for this job please visit recruiting.paylocity.com.

Listing Expires: August 19, 2022
Major(s): Journalism, Media Production, Management, and Technology, Public Relations