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Account Executive

Website WSAV TV

WSAV Savannah Market 91, a Nexstar Broadcasting station with four video streams of NBC, The CW, Court TV, LAFF TV, and a digital business encompassing WSAV.com, a leading local community news site, and Nexstar Digital Services, our in-house digital ad technology services company, seeks a New Business Account Executive.

WSAV and Nexstar Digital Services offer best-in-class digital & broadcast enterprise solutions including Audience Targeted Programmatic Display, Social Paid & Earned Marketing, Content Marketing Integration, WSAV.com Integrated Sponsorships, SEM, SEO, SMM, Email Marketing, Episodic & Premium Video (Broadcast, Pre-roll, In-Stream, Live Stream, OTT, CTV, Mobile, App, etc.), Digital Audio, Mobile App & Geo-Fence, Creative Design / Execution and more.

Experience:

    • Implements strategies to consistently grow revenue and exceed revenue goals.
    • Establishes credible relationships with local business community.
    • Makes sales calls on existing and prospective clients.
    • Maintains assigned accounts and develops new accounts.
    • Prepares and delivers sales presentations to clients.
    • Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
    • Provides clients with information regarding rates for advertising placement in all media.
    • Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
    • Works with clients and station personnel to develop advertisements.
    • Performs other duties as assigned.
Requirements:

  • Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
  • Minimum one year’s experience in sales, preferably in the media field.
  • Valid driver’s license with an acceptable driving record.
  • Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
  • Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

To apply for this job please visit nexstar.wd5.myworkdayjobs.com.

Listing Expires: December 4, 2024
Major(s): Advertising, Journalism